Our mission
Offer solutions that make life easier in terms of mobility, comfort and convenience. Solutions that, at home and on the road, contribute to improve the quality of life for our clients and to our country sustainable development from a social, economic and environmental perspective;
Brand vision
A brand with an integrated presence across the value chain of the energy market, with a diversified energy supply , in strict compliance with high quality standards, safety and environmental protection.
Brand positioning
We want Galp Energia to be the preferred brand in the Iberian market. To this end, we developed a strategy to align the brand to its audiences, seeking to establish strong emotional relationships and building upon the idea that we add value in everything we do.
We assume a global promise of Positive Energy, whatever its action context:
- Proposing solutions for mobility, comfort and convenience,
- Creating and disseminating energy efficiency solutions,
- Participating in and encouraging Portuguese to meet on a wave of enthusiasm and positivism, in relation to the great moments of the nation, as is the case of our support for the Football National Team.
Positive Energy embodies the different dimensions of the brand communication. It is its signature and its communication most valuable asset. Embodies the brand identity, making it unique and distinct. Expresses its attitude of closeness with its audiences and its positioning centered on emotional values.
Positive energy creates shareholder value, customer satisfaction, welfare for the community. With this we want to exceed, with confidence and sympathy, the expectations of all those who trust us. We want to make use of the Social and Environmental Responsibility. We want to lead, innovate and conquer the day-to-day, the preference of our customers.
We take responsibility today for a sustainable future tomorrow
We are a brand with a strong social and ecological consciousness. We seek to monitor social developments and assist in finding solutions to the challenges that lie ahead. Our spirit is always of great optimism and positive attitude. The "Program for Sustainable Mobility" is an example of this posture. Encompasses several solutions developed to facilitate the adoption of behaviors that result in more rational use of energy resources. As an example, Galp share campaign, which promotes the sharing of cars by people with similar routes. Learn more
Positive Energy for the National Team and to all Portuguese
A Energia The Positive Energy of Galp Energia takes other dimensions, such as the support for the Football National Team. Since 1999, Galp Energia is the sponsor of National Team, always looking for new ways to encourage our players and encourage the "dream" of winning. From early competition stages until later stages, we have never stopped supporting the National Team. We are this type of fan who does not give up, believing on its victory until the end of the game and it is always there with the determination of who is the Official Energy of Portugal. Learn more
There is an entrepreneurial energy that moves us. We are for the positive ideas
We know that research and development is the only way forward. We constantly develop new projects, new solutions for your comfort, safety and welfare. The bottle gas Pluma is a highly successful example that demonstrates our ability to innovate and reinvent new ways to meet the needs of our customers. Learn more